Friday, November 30, 2012

Role of Information Technology in Growth of Business

Information technology (IT) refers to the management and use of information using computer-based tools. It includes acquiring, processing, storing, and distributing information. Most commonly it is a term used to refer to business applications of computer technology, rather than scientific applications. The term is used broadly in business to refer to anything that ties into the use of computers.

Mostly businesses today create data that can be stored and processed on computers. In some cases the data must be input to computers using devices such as keyboards and scanners. In other cases the data might be created electronically and automatically stored in computers.

Small businesses generally need to purchase software packages, and may need to contract with IT businesses that provide services such as hosting, marketing web sites and maintaining networks. However, larger companies can consider having their own IT staffs to develop software, and otherwise handle IT needs in-house. For instance, businesses working with the federal government are likely to need to comply with requirements relating to making information accessible.

Role of Information Technology in Growth of Business

The constant upgrade in information technology, along with increasing global competition, is adding difficulty and hesitation of several orders of scale to the business and trade. One of the most widely discussed areas in recent business literature is that of new organizational network structures that hold survival and growth in an environment of growing complexity.

Effective implementation of information technology would decrease liability by reducing the cost of expected failures and increase flexibility by reducing the cost of adjustment. The businesses reaction to the environment remains to be the vital determinant for its effectiveness. The capabilities and flexibilities of computer-communication systems make them gradually more appropriate to businesses by being able to respond to any specific information or communication requirement.

Information Technology is having impact on all trade industries and businesses, in service as well as in manufacturing. It is affecting workers at all levels of organizations, from the executives to middle management and clerks. Information technology is increasingly becoming a basic factor of all types of technologies such as craft, engineering, routine, and non-routine.

The advances in Information Technology would result in remarkable decline in the costs of synchronization that would lead to new, concentrated business structures. It enables the business to respond to the new and urgent competitive forces by providing effective management of interdependence.

In the near future businesses would be facing a lack and a redundancy of information called information glut. To solve the information-glut companies will need to introduce methods for selective thinning out of information. Improvements in telecommunications will make it easier to control business units dispersed over different parts of the world. Advances in telecommunications, would result in increased distance-communication. Indirect communication would be preferred for well-structured information for routine, preprogrammed and decision processes.

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Role of Information Technology in Growth of Business
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William King is the director of UK Wholesale, UK Wholesalers and Dropshippers Directory. He has 18 years of experience in the marketing and trading industries and has been helping retailers and startups with their product sourcing, promotion, marketing and supply chain requirements.

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Monday, November 26, 2012

The Effects of Unemployment

The US market for instance is a highly unstable market in today's times. In fact, our current market trend is quite low. Although it is possible that we have higher economic growth compared to any other country and during our peak negative cycle, there is no doubt about it- we are in a recession right now. Millions of Americans are suffering such problems like job cuts, decreases in stock withholds and more. Although this is quite detrimental, this is actually a very common phenomena and occurs naturally in any global business setup and will regain its stability within a short span of time. In this article, we will evaluate the effect of unemployment on commerce and business so that we have a better understanding of these matters.

Our recent recession has globally affected unemployment and will continue to do so at astronomical rates. Many economists predict that the effect of unemployment has changed the inflation rate and the price of the commodities and has led to a very unstable market. once the job cuts in business and commerce took place the manufacturing of raw materials which needed to perform a certain output level gets decreased. Many companies have been forced to undergo such hardships like maintaining the global value of its companies. This has caused a tremendous effect on unemployment, commerce and business too.

One might wonder then, how can we fix this problem? Well, here are a few suggestions that can inevitably help. First, we must convert the unemployment crisis into opportunities. For instance, if one finds themselves unemployed and unable to find work in their past industry, they should seek new opportunities or go into business for themselves. By doing this, more people can explore new areas and find other interesting careers that suit them. Second, we must have an evaluation plan of the companies global set up for the last 30 years. By doing this, we can carefully evaluate the key areas such as productivity, quality, workforce, marketing , customer feed-backs and then make significant improvements to the framework of the failing company/ industry Third, we must not be heartbroken about the recession and instead use it to our advantage. For instance, now is the time to invest in the market, buy foreclosed homes, etc. By doing this, you will be able to rebound when unemployment decreases and commerce and business profits increase.

The Effects of Unemployment

Take Google for instance - they are a company to be followed and patterned after. Although they are consistently turnover employees, they have boasted that their profits are high as ever. This is because companies like Google, learn from their bouts of unemployment and are constantly figuring out ways to increase commerce and business. They are the leaders in innovation and not afraid to start and exploring new ideas.

Therefore, the question for you is this, will you be like Google and excel even in times of recession or will you be like the naysayer, who simply proclaim, "Whoa me. We are in a recession. Commerce and business are failing and the world is ending." Or will you use this experience to grow and build your business and financial security? The choice is ultimately yours - now get to it!

The Effects of Unemployment
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Thursday, November 22, 2012

The History of Wireless Networking

The history of wireless networks and of wireless networking goes hand in hand. Without the discovery of technology such as the radio, wireless technology would not exist at all today. The history of wireless networking goes as far back as the 1800's with the advent of radio waves. The advent of more technology grew throughout the years and expanded to what we communicated with today.

In 1888, a Hamburg, Germany born physicist named Heinrich Rudolf Herz produced his first radio wave ever. By 1894 this radio wave production became a way of communication. Telegraph wires were used to receive the radio waves in signal form. Herz opened the way for radio, television, and radar with his discovery of electromagnetic waves. An Italian inventor named Marchese Guglielmo Marconi then expanded the radius of radio wave sending to two miles, becoming the "father of the radio." By 1899, this form of telecommunication could travel pretty far for its time. Marconi could send a signal 9 miles across the Bristol Channel. He eventually expanded the radius to 31 miles across the English Channel to France. By 1901 the communication area became immense. Marconi could send signals across the entire Atlantic Ocean.

World War II became a big stepping stone for the radio wave. The United States was the first party to use radio waves for data transmission during the war. This use of radio waves could have quite possibly won the war for the Americans. The use of radio wave data communication lead to a lot of speculation to whether the radio signals could be expanded into something bigger than it currently was. In 1971, a group of researchers under the lead of Norman Abramson, at the University of Hawaii, created the first "packet-switched" radio communications network entitled "Alohanet." Alohanet was the first wireless local area network, otherwise known as a WLAN. The first WLAN was not much, but it was a large discovery. The Alohanet WLAN was comprised of seven computers that communicated to each other. In 1972, Alohanet connected with the WLAN system Arpanet on the mainland. This length of connect was ground breaking in telecommunications between computers.

The History of Wireless Networking

The first types of WLAN technology used an interface in which became over crowded for communication. Small appliances and industrial machinery caused interference so the technology had to be updated. The second type of WLAN technology to be released ended up being four times faster than its predecessor at 2Mbps per second. We use the third format of WLAN today, though our current WLAN system runs at the same speed as the second system released.

In 1990, the 802.11 Working Group was established to work towards a WLAN standard for all computers to communicate from. In 1997, IEEE 802.11 was accepted as the standard data communication format for wireless local area networks. The technology continues to grow today. Governments and large corporations are constantly looking out for the latest and fastest standard to work from.

The expansion of wireless networking will likely continue for decades to come.

The History of Wireless Networking
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Monday, November 19, 2012

Intranet

Introduction to Intranets

What exactly is an intranet? It's one of those terms that's more thrown around than understood, and has become more of a buzzword than a commonly understood idea. Simply put, an intranet is a private network with Internet technology used as the underlying architecture. An intranet is built using the Internet's TCP/IP protocols for communications. TCP/IP protocols can be run on many hardware platforms and cabling schemes. The underlying hardware is not what makes an intranet-it's the software protocols that matter.

Intranets can co-exist with other local area networking technology. In many companies, existing "legacy systems" including mainframes, Novell networks, minicomputers, and various databases, are being integrated into an intranet. A wide variety of tools allow this to happen. Common Gateway Interface (CGI) scripting is often used to access legacy databases from an intranet. The Java programming language can be used to access legacy databases as well.

Intranet

With the enormous growth of the Internet, an increasing number of people in corporations use the Internet for communicating with the outside world, for gathering information, and for doing business. It didn't take long for people to recognize that the components that worked so well on the Internet could be equally valuable internally and that is why intranets are becoming so popular. Some corporations do not have TCP/IP networks, the protocol required to access the resources of the Internet. Creating an intranet in which all the information and resources can be used seamlessly has many benefits. TCP/IP-based networks make it easy for people to access the network remotely, such as from home or while traveling. Dialing into an intranet in this way is much like connecting to the Internet, except that you're connecting to a private network instead of to a public Internet provider. Interoperability between networks is another substantial bonus.

Security systems separate an intranet from the Internet. A company's intranet is protected by firewalls-hardware and software combinations that allow only certain people to access the intranet for specific purposes.

Intranets can be used for anything that existing networks are used for-and more. The ease of publishing information on the World Wide Web has made them popular places for posting corporate information such as company news or company procedures. Corporate databases with easy-to-build front-ends use the Web and programming languages such as Java.

Intranets allow people to work together more easily and more effectively. Software known as groupware is another important part of intranets. It allows people to collaborate on projects; to share information; to do videoconferencing; and to establish secure procedures for production work. Free server and client software and the multitude of services, like newsgroups, stimulated the Internet's growth. The consequence of that growth stimulated and fueled the growth of intranets. The ease with which information can be shared, and with which people can communicate with one another will continue to drive the building of intranets.

A Global View of an Intranet

An intranet is a private corporate or educational network that uses the Internet's TCP/IP protocols for its underlying transport. The protocols can run on a variety of network hardware, and can also co-exist with other network protocols, such as IPX. People from inside an intranet can get at the larger Internet resources, but those on the Internet cannot get into the intranet, which allows only restricted access from the Internet.

Videoconferencing is an important application that requires sending massive quantities of data. Intranets can be built using components that allow the extremely high bandwidths required for transferring such information. Often an intranet is composed of a number of different networks inside a corporation that all communicate with one another via TCP/IP. These separate networks are often referred to as subnets. Software that allows people to communicate with each other via e-mail and public message boards and to collaborate on work using workgroup software is among the most powerful intranet programs. Applications that allow different corporate departments to post information, and for people to fill out corporate forms, such as time sheets, and for tapping into corporate financial information are very popular. Much of the software used on intranets is standard, off-the-shelf Internet software such as the Netscape Navigator and the Microsoft Explorer Web browsers. And customized programs are often built, using the Java programming language and CGI scripting. Intranets can also be used to allow companies to do business-to-business transactions, such as ordering parts, sending invoices, and making payments. For extra security, these intranet-to-intranet transactions need never go out over the public Internet, but can travel over private leased lines instead. Intranets are a powerful system for allowing a company to do business online, for example, to allow anyone on the Internet to order products. When someone orders a product on the Internet, information is sent in a secure manner from the public Internet to the company's intranet, where the order is processed and completed. In order to protect sensitive corporate information, and to ensure that hackers don't damage computer systems and data, security barriers called firewalls protect an intranet from the Internet. Firewall technology uses a combination of routers, servers and other hardware and software to allow people on an intranet to use Internet resources, but blocks outsiders from getting into the intranet. Many intranets have to connect to "legacy systems"-hardware and databases that were built before an intranet was constructed. Legacy systems often use older technology not based on the intranet's TPC/IP protocols. There are a variety of ways in which intranets can tie to legacy systems. A common way is to use CGI scripts to access the database information and pour that data into HTML formatted text, making it available to a Web browser. Information sent across an intranet is sent to the proper destination by routers, which examine each TCP/IP packet for the IP address and determine the packet's destination. It then sends the packet to the next router closest to the destination. If the packet is to be delivered to an address on the same subnetwork of the intranet it was sent from, the packet may be able to be delivered directly without having to go through any other routers. If it is to be sent to another subnetwork on the intranet, it will be sent to another internal router address. If the packet is to be sent to a destination outside the intranet-in other words, to an Internet destination-the packet is sent to a router that connects to the Internet

How TCP/IP and IPX Work on Intranets

What distinguishes an intranet from any other kind of private network is that it is based on TCP/IP-the same protocols that apply to the Internet. TCP/IP refers to two protocols that work together to deliver data: the Transmission Control Protocol (TCP) and the Internet Protocol (IP). When you send information across an intranet, the data is broken into small packets. The packets are sent independently through a series of switches called routers. Once all the packets arrive at their destination, they are recombined into their original form. The Transmission Control Protocol breaks the data into packets and recombines them on the receiving end. The Internet Protocol handles the routing of the data and makes sure it gets sent to the proper destination.

In some companies, there may be a mix of TCP/IP-based intranets and networks based on other networking technology, such as NetWare. In that instance, the TCP/IP technology of an intranet can be used to send data between NetWare or other networks, using a technique called IP tunneling. In this instance, we'll look at data being sent from one NetWare network to another, via an intranet. NetWare networks use the IPX (Internet Packet Exchange) protocol as a way to deliver data-and TCP/IP networks can't recognize that protocol. To get around this, when an IPX packet is to be sent across an intranet, it is first encapsulated inside an IP packet by a NetWare server specifically for and dedicated to providing the IP transport mechanism for IPX packets. Data sent within an intranet must be broken up into packets of less than 1,500 characters each. TCP breaks the data into packets. As it creates each packet, it calculates and adds a checksum to the packet. The checksum is based on the byte values, that is, the precise amount of data in the packet. Each packet, along with the checksum, is put into separate IP wrappers or "envelopes." These wrappers contain information that details exactly where on the intranet-or the Internet-the data is to be sent. All of the wrappers for a given piece of data have the same addressing information so that they can all be sent to the same location for reassembly. The packets travel between networks by intranet routers. Routers examine all IP wrappers and look at their addresses. These routers determine the most efficient path for sending each packet to its final destination. Since the traffic load on an intranet often changes, the packets may be sent along different routes, and the packets may arrive out of order. If the router sees the address is one located inside the intranet, the packet may be sent directly to its destination, or it may instead be sent to another router. If the address is located out on the Internet, it will be sent to another router so it can be sent across the Internet. As the packets arrive at their destination, TCP calculates a checksum for each packet. It then compares this checksum with the checksum that has been sent in the packet. If the checksums don't match, TCP knows that the data in the packet has been corrupted during transmission. It then discards the packet and asks that the original packet be retransmitted. TCP includes the ability to check packets and to determine that all the packets have been received. When all the non-corrupt packets are received, TCP assembles them into their original, unified form. The header information of the packets relays the sequence of how to reassemble the packets. An intranet treats the IP packet as it would any other, and routes the packet to the receiving NetWare network. On the receiving NetWare network, a NetWare TCP/IP server decapsulates the IP packet-it discards the IP packet, and reads the original IPX packet. It can now use the IPX protocol to deliver the data to the proper destination.

How the OSI Model Works

A group called the International Standards Organization (ISO) has put together the Open Systems Interconnect (OSI) Reference Model, which is a model that describes seven layers of protocols for computer communications. These layers don't know or care what is on adjacent layers. Each layer, essentially, only sees the reciprocal layer on the other side. The sending application layer sees and talks to the application layer on the destination side. That conversation takes place irrespective of, for example, what structure exists at the physical layer, such as Ethernet or Token Ring. TCP combines the OSI model's application, presentation, and session layers into one which is also called the application layer.

The application layer refers to application interfaces, not programs like word processing. MHS (Message Handling Service) is such an interface and it operates at this level of the OSI model. Again, this segmentation and interface approach means that a variety of email programs can be used on an intranet so long as they conform to the MHS standard at this application interface level. The presentation layer typically simply provides a standard interface between the application layer and the network layers. This type of segmentation allows for the great flexibility of the OSI model since applications can vary endlessly, but, as long as the results conform to this standard interface, the applications need not be concerned with any of the other layers. The session layer allows for the communication between sender and destination. These conversations avoid confusion by speaking in turn. A token is passed to control and to indicate which side is allowed to speak. This layer executes transactions, like saving a file. If something prevents it from completing the save, the session layer, which has a record of the original state, returns to the original state rather than allowing a corrupt or incomplete transaction to occur. The transport layer segments the data into acceptable packet sizes and is responsible for data integrity of packet segments. There are several levels of service that can be implemented at this layer, including segmenting and reassembly, error recovery, flow control, and others. The IP wrapper is put around the packet at the network or Internet layer. The header includes the source and destination addresses, the sequence order, and other data necessary for correct routing and rebuilding at the destination. The data-link layer frames the packets-for example, for use with the PPP (Point to Point). It also includes the logical link portion of the MAC sublayer of the IEEE 802.2, 802.3 and other standards. Ethernet and Token Ring are the two most common physical layer protocols. They function at the MAC (Media Access Control) level and move the data over the cables based on the physical address on each NIC (Network Interface Card). The physical layer includes the physical components of the IEEE 802.3 and other specifications.

How TCP/IP Packets Are Processed

Protocols such as TCP/IP determine how computers communicate with each other over networks such as the Internet. These protocols work in concert with each other, and are layered on top of one another in what is commonly referred to as a protocol stack. Each layer of the protocol is designed to accomplish a specific purpose on both the sending and receiving computers. The TCP stack combines the application, presentation, and the session layers into a single layer also called the application layer. Other than that change, it follows the OSI model. The illustration below shows the wrapping process that occurs to transmit data.

The TCP application layer formats the data being sent so that the layer below it, the transport layer, can send the data. The TCP application layer performs the equivalent actions that the top three layers of OSI perform: the application, presentation, and session layers. The next layer down is the transport layer, which is responsible for transferring the data, and ensures that the data sent and the data received are in fact the same data-in other words, that there have been no errors introduced during the sending of the data. TCP divides the data it gets from the application layer into segments. It attaches a header to each segment. The header contains information that will be used on the receiving end to ensure that the data hasn't been altered en route, and that the segments can be properly recombined into their original form. The third layer prepares the data for delivery by putting them into IP datagrams, and determining the proper Internet address for those datagrams. The IP protocol works in the Internet layer, also called the network layer. It puts an IP wrapper with a header onto each segment. The IP header includes information such as the IP address of the sending and receiving computers, and the length of the datagram, and the sequence order of the datagram. The sequence order is added because the datagram could conceivably exceed the size allowed for network packets, and so would need to be broken into smaller packets. Including the sequence order will allow them to be recombined properly. The Internet layer checks the IP header and checks to see whether the packet is a fragment. If it is, it puts together fragments back into the original datagram. It strips off the IP header, and then sends the datagram to the transport layer. The transport layer looks at the remaining header to decide which application layer protocol-TCP or UDP-should get the data. Then the proper protocol strips off the header and sends the data to the receiving application. The application layer gets the data and performs, in this case, an HTTP request. The next layer down, the data link layer, uses protocols such as the Point-to-Point Protocol (PPP) to put the IP datagram into a frame. This is done by putting a header-the third header, after the TCP header and the IP header-and a footer around the IP datagram to fra-me it. Included in the frame header is a CRC check that checks for errors in the data as the data travels over the network. The data-link layer ensures that the CRC for the frame is right, and that the data hasn't been altered while it was sent. It strips off the frame header and the CRC, and sends the frame to the Internet layer. On the receiving computer, the packet travels through the stack, but in the opposite order from which the packet was created. In other words, it starts at the bottom layer, and moves its way up through the protocol stack. As it moves up, each layer strips off the header information that was added by the TCP/IP stack of the sending computer. The final layer is the physical network layer, which specifies the physical characteristics of the network being used to send data. It describes the actual hardware standards, such as the Ethernet specification. The layer receives the frames from the data link layer, and translates the IP addresses there into the hardware addresses required for the specific network being used. Finally, the layer sends the frame over the network. The physical network layer receives the packet. It translates the hardware address of the sender and receiver into IP addresses. Then it sends the frame up to the data link layer.

How Bridges Work

Bridges are hardware and software combinations that connect different parts of a single network, such as different sections of an intranet. They connect local area networks (LANs) to each other. They are generally not used, however, for connecting entire networks to each other, for example, for connecting an intranet to the Internet, or an intranet to an intranet, or to connect an entire subnetwork to an entire subnetwork. To do that, more sophisticated pieces of technology called routers are used.

When there is a great amount of traffic on an Ethernet local area network, packets can collide with one another, reducing the efficiency of the network, and slowing down network traffic. Packets can collide because so much of the traffic is routed among all the workstations on the network. In order to cut down on the collision rate, a single LAN can be subdivided into two or more LANs. For example, a single LAN can be subdivided into several departmental LANs. Most of the traffic in each departmental LAN stays within the department LAN, and so it needn't travel through all the workstations on all the LANs on the network. In this way, collisions are reduced. Bridges are used to link the LANs. The only traffic that needs to travel across bridges is traffic bound for another LAN. Any traffic within the LAN need not travel across a bridge. Each packet of data on an intranet has more information in it than just the IP information. It also includes addressing information required for other underlying network architecture, such as for an Ethernet network. Bridges look at this outer network addressing information and deliver the packet to the proper address on a LAN Bridges consult a learning table that has the addresses of all the network nodes in it. If a bridge finds that a packet belongs on its own LAN, it keeps the packet inside the LAN. If it finds that the workstation is on another LAN, it forwards the packet. The bridge constantly updates the learning table as it monitors and routes traffic. Bridges can connect LANs in a variety of different ways. They can connect LANs using serial connections over traditional phone lines and modems, over ISDN lines, and over direct cable connections. CSU/DSU units are used to connect bridges to telephone lines for remote connectivity. Bridges and routers are sometimes combined into a single product called a brouter. A brouter handles both bridging and routing tasks. If the data needs to be sent only to another LAN on the network or subnetwork, it will act only as a bridge delivering the data based on the Ethernet address. If the destination is another network entirely, it will act as a router, examining the IP packets and routing the data based on the IP address.

How Intranet Routers Work

Just as routers direct traffic on the Internet, sending information to its proper destination, and routers on an intranet perform the same function. Routers-equipment that is a combination of hardware and software-can send the data to a computer on the same sub network inside the intranet, to another network on the intranet, or outside to the Internet. They do this by examining header information in IP packets, and then sending the data on its way. Typically, a router will send the packet to the next router closest to the final destination, which in turn sends it to an even closer router, and so on, until the data reaches its intended recipient.

A router has input ports for receiving IP packets, and output ports for sending those packets toward their destination. When a packet comes to the input port, the router examines the packet header, and checks the destination in it against a routing table-a database that tells the router how to send packets to various destinations. Based on the information in the routing table, the packet is sent to a particular output port, which sends the packet to the next closest router to the packet's destination. If packets come to the input port more quickly than the router can process them, they are sent to a holding area called an input queue. The router then processes packets from the queue in the order they were received. If the number of packets received exceeds the capacity of the queue (called the length of the queue), packets may be lost. When this happens, the TCP protocol on the sending and receiving computers will have the packets re-sent. In a simple intranet that is a single, completely self-contained network, and in which there are no connections to any other network or the intranet, only minimal routing need be done, and so the routing table in the router is exceedingly simple with very few entries, and is constructed automatically by a program called ifconfig. In a slightly more complicated intranet which is composed of a number of TCP/IP-based networks, and connects to a limited number of TCP/IP-based networks, static routing will be required. In static routing, the routing table has specific ways of routing data to other networks. Only those pathways can be used. Intranet administrators can add routes to the routing table. Static routing is more flexible than minimal routing, but it can't change routes as network traffic changes, and so isn't suitable for many intranets. In more complex intranets, dynamic routing will be required. Dynamic routing is used to permit multiple routes for a packet to reach its final destination. Dynamic routing also allows routers to change the way they route information based on the amount of network traffic on some paths and routers. In dynamic routing, the routing table is called a dynamic routing table and changes as network conditions change. The tables are built dynamically by routing protocols, and so constantly change according to network traffic and conditions. There are two broad types of routing protocols: interior and exterior. Interior routing protocols are typically used on internal routers inside an intranet that routes traffic bound only for inside the intranet. A common interior routing protocol is the Routing Information Protocol (RIP). Exterior protocols are typically used for external routers on the Internet. AÊcommon exterior protocol is the Exterior Gateway Protocol (EGP).

Intranets come in different sizes. In a small company, an intranet can be composed of only a handful of computers. In a medium-sized business, it may include dozens or hundreds of computers. And in a large corporation, there may be thousands of computers spread across the globe, all connected to a single intranet. When intranets get large, they need to be subdivided into individual subnets or subnetworks.

To understand how subnetting works, you first need to understand IP addresses. Every IP address is a 32-bit numeric address that uniquely identifies a network and then a specific host on that network. The IP address is divided into two sections: the network section, called the netid, and the host section, called the hostid.

Each 32-bit IP address is handled differently, according to what class of network the address refers to. There are three main classes of network addresses: Class A, Class B, and Class C. In some classes, more of the 32-bit address space is devoted to the netid, while in others, more of the address space is devoted to the hostid. In a Class A network, the netid is composed of 8 bits, while the hostid is composed of 24 bits. In a Class B network, both the netid and the hostid are composed of 16 bits. In a Class C network, the netid is composed of 24 bits, while the hostid is composed of 8 bits. There's a simple way of knowing what class a network is in. If the first number of the IP address is less than 128, the network is a Class A address. If the first number is from 128 to 191, it's a Class B network. If the first number is from 192 to 223, it's a Class C network. Numbers above 223 are reserved for other purposes. The smaller the netid, the fewer number of networks that can be subnetted, but the larger number of hosts on the network. A Class A rating is best for large networks while a Class C is best for small ones.

To create a subnet, the demarcation line on the IP address is moved between the netid and the hostid, to give the netid more bits to work with and to take away bits from the hostid. To do this, a special number called a subnet mask is used.

Subnetting is used when intranets grow over a certain size and they begin to have problems. One problem is management of host IP addresses-making sure that every computer on the network has a proper, up-to-date host address, and that old host addresses are put out of use until needed in the future. In a corporation spread out over several locations-or across the world-it's difficult, if not impossible, to have one person responsible for managing the host addresses at every location and department in the company.

Another problem has to do with a variety of hardware limitations of networks. Dissimilar networks may all be part of an intranet. An intranet may have some sections that are Ethernet, other sections that are Token Ring networks, and conceivably other sections that use different networking technologies altogether. There is no easy way for an intranet router to link these dissimilar networks together and route the information to the proper places.

Another set of problems has to do with the physical limitations of network technology. In some kinds of networks, there are some strict limitations on how far cables can extend in the network. In other words, you can't go over a certain distance of cabling without using repeaters or routers. A "thick" Ethernet cable, for example, can only be extended to 500 meters, while a "thin" Ethernet cable can only go to 300 meters. Routers can be used to link these cables together, so that an intranet can be extended well beyond those distances. But when that is done, each length of wire is essentially considered its own subnetwork.

Yet one more set of problems has to do with the volume of traffic that travels across an intranet. Often in a corporation, in a given department, most of the traffic is intradepartmental traffic-in other words, mail and other data that people within a department send to each another. The volume of traffic outside to other departments is considerably less. What's called for is a way to confine intradepartmental traffic inside the departments, to cut down on the amount of data that needs to be routed and managed across the entire intranet.

Subnetting solves all these problems and more. When an intranet is divided into subnets, one central administrator doesn't have to manage every aspect of the entire intranet. Instead, each subnet can take care of its own administration. That means smaller organizations within the larger organization can take care of problems such as address management and a variety of troubleshooting chores. If an intranet is subnetted by divisions or departments, it means that each division or department can guide the development of its own network, while adhering to general intranet architecture. Doing this allows departments or divisions more freedom to use technology to pursue their business goals.

Subnets also get around problems that arise when an intranet has within it different kinds of network architecture, such as Ethernet and Token Ring technologies. Normally-if there is no subnetting-a router can't link these different networks together because they don't have their own addresses. However, if each of the different networks is its own subnet-and so has its own network address-routers can then link them together and properly route intranet traffic.

Subnetting can also cut down on the traffic traveling across the intranet and its routers. Since much network traffic may be confined within departments, having each department be its own subnet means that all that traffic need never cross an intranet router and cross the intranet-it will stay within its own subnet.

Subnetting can also increase the security on an intranet. If the payroll department, for example, were on its own subnet, then much of its traffic would not have to travel across an intranet. Having its data traveling across the intranet could mean that someone could conceivably hack into the data to read it. Confining the data to its own subnet makes that much less likely to happen.

Dividing an intranet into subnets can also make the entire intranet more stable. If an intranet is divided in this way, then if one subnet goes down or is often unstable, it won't affect the rest of the intranet.

This all may sound rather confusing. To see how it's done, let's take a look at a network, and see how to use the IP address to create subnets. Let's say we have a Class B network. That network is assigned the address of 130.97.0.0. When a network is given an address, it is assigned the netid numbers-in this case, the 130.97-and it can assign the host numbers (in this case, 0.0) in any way that it chooses.

The 130.97.0.0 network is a single intranet. It's getting too large to manage, though, and we've decided to divide it into two subnets. What we do is fairly straightforward. We take a number from the hostid field and use it to identify each of the subnets. So one subnet gets the address 130.97.1.0, and the other gets the address 130.97.2.0. Individual machines on the first subnet get addresses of 130.97.1.1, 130.97.1.2, and so on. Individual machines on the second subnet get addresses of 130.97.2.1, 130.97.2.2 and so on.

Sounds simple. But we have a problem. The Internet doesn't recognize 130.97.1.0 and 130.97.2.0 as separate networks. It treats them both as 130.97.0.0 since the "1" and "2" that we're using as a netid is only known to the Internet as a hostid. So our intranet router will not be able to route incoming traffic to the proper network.

To solve the problem, a subnet mask is used. A subnet mask is a 32-bit number in IP form used by intranet routers and hosts that will help routers understand how to route information to the proper subnet. To the outside Internet, there is still only one network, but the subnet mask allows routers inside the intranet to send traffic to the proper host.

A subnet mask is a number such as 255.255.255.0 (the built-in default for Class C addresses; the Class B default is 255.255.0.0 and the default for Class A is 255.0.0.0). A router takes the subnet mask and applies that number against the IP number of incoming mail to the network by using it to perform a calculation. Based on the resulting IP number, it will route mail to the proper subnet, and then to a particular computer on the subnet. For consistency, everyone in a particular intranet will use the same subnet mask.

Subnetting an Intranet

When intranets are over a certain size, or are spread over several geographical locations, it becomes difficult to manage them as a single network. To solve the problem, the single intranet can be subdivided into several subnets, subsections of an intranet that make them easier to manage. To the outside world, the intranet still looks as if it's a single network.

If you're building an intranet and want it to be connected to the Internet, you'll need a unique IP address for your intranet network, which the InterNIC Registration Services will handle. There are three classes of intranet you can have: Class A, Class B, or Class C. Generally, a Class A rating is best for the largest networks, while a Class C is best for the smallest. A Class A network can be composed of 127 networks, and a total of 16,777,214 nodes on the network. A Class B network can be composed of 16,383 networks, and a total of 65,534 nodes. A Class C network can be composed of 2,097,151 networks, and 254 nodes. When an intranet is assigned an address, it is assigned the first two IP numbers of the Internet numeric address (called the netid field) and the remaining two numbers (called the hostid field) are left blank, so that the intranet itself can assign them, such as 147.106.0.0. The hostid field consists of a number for a subnet and a host number. When an intranet is connected to the Internet, a router handles the job of sending packets into the intranet from the Internet. In our example, all incoming mail and data comes to a router for a network with the netid of 147.106.0.0. When intranets grow-for example, if there is a department located in another building, city, or country-there needs to be some way to manage network traffic. It may be impractical and physically impossible to route all the data necessary among many different computers spread across a building or the world. A second network-called a subnetwork or subnet-needs to be created. In order to have a router handle all incoming traffic for a subnetted intranet, the first byte of the hostid field is used. The bits that are used to distinguish among subnets are called subnet numbers. In our example, there are two subnets on the intranet. To the outside world, there appears to be only one network. Each computer on each subnet gets its own IP address, as in a normal intranet. The combination of the netid field, the subnet number, and then finally a host number, forms the IP address. The router must be informed that the hostid field in subnets must be treated differently than non-subnetted hostid fields, otherwise it won't be able to properly route data. In order to do this, a subnet mask is used. A subnet mask is a 32-bit number such as 255.255.0.0 that is used in concert with the numbers in the hostid field. When a calculation is performed using the subnet mask and the IP address, the router knows where to route the mail. The subnet mask is put in people's network configuration files.

Overview of an Intranet Security System

Any intranet is vulnerable to attack by people intent on destruction or on stealing corporate data. The open nature of the Internet and TCP/IP protocols expose a corporation to attack. Intranets require a variety of security measures, including hardware and software combinations that provide control of traffic; encryption and passwords to validate users; and software tools to prevent and cure viruses, block objectionable sites, and monitor traffic.

The generic term for a line of defense against intruders is a firewall. A firewall is a hardware/software combination that controls the type of services allowed to or from the intranet. Proxy servers are another common tool used in building a firewall. A proxy server allows system administrators to track all traffic coming in and out of an intranet. A bastion server firewall is configured to withstand and prevent unauthorized access or services. It is typically segmented from the rest of the intranet in its own subnet or perimeter network. In this way, if the server is broken into, the rest of the intranet won't be compromised. Server-based virus-checking software can check every file coming into the intranet to make sure that it's virus-free. Authentication systems are an important part of any intranet security scheme. Authentication systems are used to ensure that anyone trying to log into the intranet or any of its resources is the person they claim to be. Authentication systems typically use user names, passwords, and encryption systems. Server-based site-blocking software can bar people on an intranet from getting objectionable material. Monitoring software tracks where people have gone and what services they have used, such as HTTP for Web access. One way of ensuring that the wrong people or erroneous data can't get into the intranet is to use a filtering router. This is a special kind of router that examines the IP address and header information in every packet coming into the network, and allows in only those packets that have addresses or other data, like e-mail, that the system administrator has decided should be allowed into the intranet.

All intranets are vulnerable to attack. Their underlying TCP/IP architecture is identical to that of the Internet. Since the Internet was built for maximum openness and communication, there are countless techniques that can be used to attack intranets. Attacks can involve the theft of vital company information and even cash. Attacks can destroy or deny a company's computing resources and services. Attackers can break in or pose as a company employee to use the company's intranet resources.

Firewalls are hardware and software combinations that block intruders from access to an intranet while still allowing people on the intranet to access the resources of the Internet. Depending on how secure a site needs to be, and on how much time, money, and resources can be spent on a firewall, there are many kinds that can be built. Most of them, though, are built using only a few elements. Servers and routers are the primary components of firewalls.

Most firewalls use some kind of packet filtering. In packet filtering, a screening router or filtering router looks at every packet of data traveling between an intranet and the Internet.

Proxy servers on an intranet are used when someone from the intranet wants to access a server on the Internet. A request from the user's computer is sent to the proxy server instead of directly to the Internet. The proxy server contacts the server on the Internet, receives the information from the Internet, and then sends the information to the requester on the intranet. By acting as a go-between like this, proxy servers can filter traffic and maintain security as well as log all traffic between the Internet and the network.

Bastion hosts are heavily fortified servers that handle all incoming requests from the Internet, such as FTP requests. A single bastion host handling incoming requests makes it easier to maintain security and track attacks. In the event of a break in, only that single host has been compromised, instead of the entire network. In some firewalls, multiple bastion hosts can be used, one for each different kind of intranet service request.

How Firewalls Work

Firewalls protect intranets from any attacks launched against them from the Internet. They are designed to protect an intranet from unauthorized access to corporate information, and damaging or denying computer resources and services. They are also designed to stop people on the intranet from accessing Internet services that can be dangerous, such as FTP.

Intranet computers are allowed access to the Internet only after passing through a firewall. Requests have to pass through an internal screening router, also called an internal filtering routeror choke router. This router prevents packet traffic from being sniffed remotely. A choke router examines all pack-ets for information such as the source and destination of the packet. The router compares the information it finds to rules in a filtering table, and passes or drops the packets based on those rules. For example, some services, such as rlogin, may not be allowed to run. The router also might not allow any packets to be sent to specific suspicious Internet locations. A router can also block every packet traveling between the Internet and the internal network, except for e-mail. System administrators set the rules for determining which packets to allow in and which to block. When an intranet is protected by a firewall, the usual internal intranet services are available-such as e-mail, access to corporate databases and Web services, and the use of groupware. Screened subnet firewalls have one more way to protect the intranet-an exterior screening router, also called an exterior filtering router or an access router. This router screens packets between the Internet and the perimeter network using the same kind of technology that the interior screening router uses. It can screen packets based on the same rules that apply to the internal screening router and can protect the network even if the internal router fails. It also, however, may have additional rules for screening packets specifically designed to protect the bastion host. As a way to further protect an intranet from attack, the bastion host is placed in a perimeter network-a subnet-inside the firewall. If the bastion host was on the intranet instead of a perimeter network and was broken into, the intruder could gain access to the intranet. A bastion host is the main point of contact for connections coming in from the Internet for all services such as e-mail, FTP access, and any other data and requests. The bastion host services all those requests-people on the intranet contact only this one server, and they don't directly contact any other intranet servers. In this way, intranet servers are protected from attack.

Intranet
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Thursday, November 15, 2012

What is Networking and Why is it Important in Business?

When I began my networking journey, I attended any and all networking events as time permitted. Every event was fair game! Today I am much more strategic in my networking endeavors. I discovered which events and organizations gave me the best return on my investment of time as well as how to be an effective, caring networker.

In order to know where to begin you must first understand what networking is and why it is important to grow your business. Networking in its purest form is simply talking to people, making connections and developing rapport to grow our circle of influence. Business networking is essentially the same except that our primary objective in business networking is to help us grow our businesses. For most of us, building a network means meeting people we can do business with or who will do business with us, or refer people who will do business with us, are our ultimate goals.

In fact, some of the best networks are those created by people who own and run their own businesses. When you create valuable networking relationships, you build them on a foundation of mutual trust, sharing knowledge, experiences and resources to help one another grow your businesses by either referring one another or doing business directly with one another.

What is Networking and Why is it Important in Business?

It works like this: If you do a good job, one customer might tell three to five of her colleagues, family and friends about you. Whereas, when you build a network of say 10 to 20 strong advocates, they may each tell only one person about your, however your "exposure" is now more than doubled - With the right network, the ultimate in "word of mouth" marketing takes place. You promote your network, and your network promotes you.

Have you ever attended a BNI or Le Tip or other form of structured networking groups? Perhaps you are already a member of a similar group. If not, you might consider becoming involved in one to the fastest growing business networking concepts around. These groups invite business professionals to join on an exclusive basis. That means, that if you are a chiropractor and become a member of one of these groups, no other chiropractor will be invited or allowed to join.

These groups have regularly scheduled meetings (anywhere from monthly to weekly) with a list of rules and objectives to which you must abide. In some cases, a minimum number of referrals is required to participate. In others, simply doing business with one or more in the network is all that is asked of he members. However, keep in mind that for this type of networking to be worthwhile for all parties, each must make every effort to do business with other members of the group.

If this form of structured networking isn't for you, there are other options for finding potential networking venues and partners. Here are some ideas to help you on your way to networking success.

a. Develop a joiners mentality. By that I mean, don't just sign up to get our name on a roster. REALLY JOIN. Get involved. Participate in discussions, events and BE VISIBLE. The saying "out of sight, is out of mind," holds true when it comes to networking. I have been involved in groups and decided to take a hiatus from attending for 2 to 3 months (and sometimes more) only to have people come up to me and tell me they forgot the name of my business so they had to find someone else either through a friend or through the local phone book. BUMMER!

b. Attend networking functions. These can include Chambers of Commerce meetings, after hours socials, ad hoc committees and special events task forces.

c. Get involved in a community service group such as Kiwanis, Lions, Jaycees, etc.

d. Volunteer with a non-profit organization, whose mission you are passionate about and believe in. People who have similar passions will want to do business with you.

e. Host events - I started an event called Goddess Gatherings more than 2 years ago in my home. It is an intimate gathering of women (8 max.) who share a common interest and/or wish to expand their own circles. I invite women who do not yet know one another although they may be familiar with their names. These women are women in my circle of influence either directly or indirectly (they are either members of the 22 groups I belong to and attend regularly or they are part of a circle within these groups). I might invite a "surprise" guest who can entertain the women - such as a masseuse or tarot card reader- or feature a business such as a jeweler or make-up artist. This helps make for a memorable evening and the women either start their own Gathering or look forward to being invited to another gathering hosted by either myself of one of the women in attendance.

f. Look for ways to cross-promote with businesses that complement yours. For instance, a spa might join with a health food store or restaurant and promote their products and services for staying healthy. A salon might join a florist to promote weddings or proms and a realtor might join with a mortgage broker to promote a "one-stop" experience for home buyers.

g. Interview others. A great way for me to network is to interview women for projects I am working on. Since most people are flattered when you ask their opinion about something or experiences in life, this has been a great means of increasing my own circle for various reasons. I might interview a woman (or even a man) about an article or book I am writing, or a seminar I am developing. People love to share their stories. I tape the interview (with their permission, of course) and give them a copy afterwards. It helps to have a list of questions ready prior to the interview, however, unless they insist, I don't give them the questions ahead of time. I have done these interviews via phone, email as well as in person. Many of the women have since.

h. Join an online business or social networking community such as MeetUp, Ryze, Max-in-Common, Linkd In, Open BC, to name a few,. These groups have subgroups made up of people with a specific focus and similar interests. Or you can join a non-specific group to gain more knowledge, exposure and contacts.

Make a point of attending one new networking event a month just to "check it out." Make a list of the people you know, the organizations you have heard and read about and the companies who currently do business with you. These are all great resources to tap into to find new venues to network. Get the local newspaper and look at the organizations and businesses hosting events to which the public is invited. Attend them.

The best networking begins with planning and taking action. Being strategic in your planning is important to your ultimate success as an effective, caring networker.

If you are interested in sharing your networking success stories, drop me a note to heidi@speakingwithspirit.com. It would be an honor to interview you. Who knows, your story could be the subject of one of my articles, or you could even write your own.. Looking forward to hearing from you. Here's to your success in building your network.

What is Networking and Why is it Important in Business?
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©Heidi Richards is the author of The PMS Principles, Powerful Marketing Strategies to Grow Your Business and 7 other books. She is also the Founder & CEO of the Women's ECommerce Association, International http://www.WECAI.org (pronounced wee-kÄ«) - an Internet organization that "Helps Women Do Business on the WEB." Basic Membership is FREE. Ms. Richards can be reached at Heidi@speakingwithspirit.com or heidi@wecai.org.

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Monday, November 12, 2012

How Can I Locate Someone at No Charge? - Just Do This

You may be asking, how can I locate someone at no charge? Well I know of several ways you can use.

Almost all of the people locator websites I know will try and get you to pay a certain price for accessing their database. This might be in the form of a small fee for additional content or profile information or in the form of getting your contact details in exchange. That is, you give them yours they give you the one you are looking for.

So essentially you should decide what you consider to be a charge based on what is important to you. What I mean is that, you can choose to give away your contact information and access the information you are looking or you can use the limited free information that is provided at the first phase of your search.

How Can I Locate Someone at No Charge? - Just Do This

By the way what I have just discussed above is relevant only if you decide to use a people locator and not other "manual" alternative, which I discuss briefly below.

Now my best answer to the question, how can I locate someone at no charge is that you need to search through some social networking sites. These carry millions of profiles on different people across the globe. The trick here is that you will need to register first - give away your personal details first.

My last option on how you can locate someone at no charge is through websites that source their information from a variety of people based websites online. It's like those comparison websites you go to before you shop online. In this case the sites focus on finding the best locator that has all the information you are looking for.

How Can I Locate Someone at No Charge? - Just Do This
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Click here Locate Someone Free to see an example of an effective free people locator.

Start searching for someone at: http://www.findfree-people-friends.com/freepeoplelocator

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Wednesday, November 7, 2012

The Really Great Networking Conversation

By now, you'd have to have lived in a cave in Afghanistan for the last decade not to know the importance of networking. Whether you're job-hunting, or growing your business, or just striding into the exciting world of networking, you need to know how to talk. And listen. But beyond "how did you hear about this event?" how do you start a worthwhile networking conversation? It's not so hard - you just have to focus on the OTHER person.

The first and biggest rule of making networking conversation is that it's a conversation, not an audio broadcast. Don't deliver an aural business card, in other words! What's more annoying than a conversation like this:

YOU: (Spotting the nametag that says SALLY JONES on a nearby woman's lapel) So, Sally, what do you do in your business?

The Really Great Networking Conversation

SHE: Oh, we're a full-service marketing firm, delivering great results for clients across a wide range of industries. We do branding, marketing, advertising solutions, web design, collateral materials, annual reports, and full-color printing. We work closely with our clients to find breakthrough solutions to tough problems. We value every client as a friend. We...

YOU: Got it - I'm afraid I forgot to feed the meter. (Exit stage left.)

See? Just because you're face-to-face with a person at a networking event doesn't mean that you're willing to listen to a non-stop marketing spiel. You shouldn't have to. And neither should anyone else. Just like in the sales arena (and networking has something in common with sales, in that you're selling a person on the value of knowing you), you should spend more time listening than talking.

Let's try that conversation again.

YOU: Hello Sally, what does your business do?

SHE: Oh, we're a really wonderful small marketing firm. I'd love to tell you more about us. But -- let's start with you. What do YOU do?

YOU: Well, I'm a technical search consultant.

SHE: Terrific! What sorts of assignments do you specialize in?

See what's happening now? It's a conversation. No one feels the need to jump out there with an uninvited commercial message. You will each learn interesting things about the other in a two-way exchange. Now you have a base for networking, and for finding ways to help one another.

The second big rule for creating networking conversation is this: find out as much about the person behind the business card as you do about the business. After all, we are more than our professional selves. The world is full of real estate people, for example. Some of them are worldly and insightful. Some of them are pretty dull and uncreative. How can you tell who's who? Ask them!

Here are five questions for networking conversations, that get beyond the obvious "what do you do for a living?" arena. If I'm meeting you at a networking function, I want to know what drives you. I want to know what you do when you're NOT working, and why you choose to do that thing. I want to to know what you think about. Are you my kind of person? Am I yours? That's what builds relationships - mutual interests.

Let's face it, most of the people we randomly meet at networking get-togethers aren't in a position to buy our services (or find us a job, or help us with our goals) this very minute. What's important is that these folks remember you, and like you, and will stay connected to you over time. It's a person-to-person connection you're after - not a business-card-meets-business card one!

So, here are the five questions:

1) How did you wend your way into the [technical search] business?

Stories are the spice of life, and the key to a person's character. It's fascinating to hear how people make their ways through careers - much more interesting, often, than a simple description of what they do every day. Dig in to the story!

2) So, where do you think the [technical search]industry is going? What trends do you see shaping up?

Want to understand the quality of a person's thinking? Ask him or her for an analysis of the current industry scene.

3) Where are you from?

This little question is my all-time favorite. If the answer is "Pittsburgh," of course, you don't let it sit there - you find out about your new friend's early life in Pittsburgh, and where he went after that, and how he ended up here in your city. Probe! The fun of meeting new people is mostly in learning about the different choices (different from your own, that is) that people make in their lives.

4) What's your favorite thing to do outside of work?

Here again, the key is that when your new acquaintance says, "Herpetology," you don't say, "Cool." You ask questions! Think of your brief conversation as a mini-interview. Why herpetology? What is herpetology again, anyway? Lizards? What kinds of lizards do you like? Don't they get mites? Ask, and listen! That's how relationships are created.

Here's the bottom line, when it comes to networking: people do business with people they feel connected to. It's more important to make a true connection - by learning that, say, we both have sets of twins and love the opera - than to make a flimsy one, based on the fact that we're both in the printing business (and have absolutely no other shared interest or conversational 'spark'). Business, thank goodness, is populated by people. It's human connections that make things happen.

Practice asking questions and then practice something else: clapping your mouth shut and listening. For some of us, that's a new business skill. The benefit? Priceless.

The Really Great Networking Conversation
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Liz Ryan is a workplace expert, former Fortune 500 HR executive and founder of the global online network WorldWIT (http://www.worldwit.org). She is a popular speaker on workplace topics. Liz lives in Boulder, Colorado.

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Monday, November 5, 2012

Networking - Is That the Way to Get a Job These Days?

"Whenever I see advice from someone about how to find a job all I ever hear is - network, network, network," says the unemployed woman. "What is all this network stuff about?" she asks.

Here are some answers to those of you who are wondering the same thing - what is this network, network, network?

Fact:

Networking - Is That the Way to Get a Job These Days?

The majority of all jobs (70-80%) are found through networking.

The best way to get a job is to get out there and be seen - network, network, network.

Where do I network?

Everywhere - meetings, classes, job fairs, open houses, social events, association meetings.

With whom do I network?

Everyone - family, friends, neighbors, ex-bosses, former co-workers, vendors you worked with in your last jobs, competitors of your last job, contacts through others, informational interviewing - interview.monster.com/rehearsal/informational/

Talk to people who are doing the type of work that you might like to do. Identify contacts by asking, "is there anyone else you could recommend I speak with?" or "do you know anyone in ___ career who might be willing to talk to me?".

This is about sales and numbers - get out there and get contacting. Rehearse and script what you are going to say when you do follow up.

What if they ask you what you are looking for? Have an answer ready.

What if they ask you, "Tell me about yourself?" Have an answer ready to go. This is your product information - and you are the product. What do you have to offer?

If you're posting resumes on the Internet sites and waiting for something to happen you are making a big mistake - and may be in for a long wait.

That is the passive way to search for a job, and it used to work. But in today's competitive job market you are hoping against the odds of getting noticed.

To Network - Or not to Network?

Not To Network

1. I don't want to bother anyone - don't want to be a nuisance.
2. I really don't know anyone who would be of any help anyway.
3. Why bother - it won't do any good.

To Network

1. The "Hidden Job Market" - 60% of jobs not listed.
2. #1 method for finding a job is through "the grapevine".
3. It's just talking to people - formally and informally.

Network Mistakes

1. Not introducing yourself in a confident manner
2. Not mentioning a referral name
3. Not focusing - or focusing too much on self-interest
4. Not being prepared - one - two minute "personal statement"

Be Prepared

1. Any time, any place
2. Go beyond your personal contacts
3. Establish a rapport
4. Look for opportunities to reciprocate
5. Keep your promises

Watch your network grow and the knowledge you gain by contacting people you know (and do not know) in order to find information about an industry, organization, or job/internship.

Why does networking work? Networking works because you are being proactive and driven by your resourcefulness. Networking puts you in touch with individuals who can give you 'insider information' on vacancies, industry or organizational culture, and required skills, etc.

Network, Network, Network....

Networking - Is That the Way to Get a Job These Days?
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Carole Martin, America's #1 Interview Coach has specialized in the subject of "Interviewing" for the past 15 and has coached and interviewed thousands of job seekers. She is the creator of the online tool, Job Winning Brand and gives free interview Q&A advice at The Job Interview Coaching Center.

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